10 Tips For Great Content Writing

Illustration by Icons 8 from Ouch!

1. Create a compelling headline

  • “15 dog facts you didn’t know”
  • “10 easy cooking tips”
  • “20XX best cars for family trips”

2. Pull readers in with your intro

  1. Quickly summarize what your content is about.
  2. Highlight a common problem related to the content.
  3. Tell the reader you will tell them how to solve the problem.

3. Write for the right audience

  1. What is my content about?
  2. Who is my ideal reader?
  3. Is my content something I would read if I was in their shoes?

4. Focus on the topic

5. Be engaging

6. Be yourself

7. Write on topics that readers want to read about

8. Keep things structured

9. Include actionable tips

  • “To write great content, always check your grammar.”
  • “If you want to write great content, FOCUS!”
  • “Structure your content for easier writing and reading.”

10. Make yourself worthy of the reader’s trust

What to do if you can’t write great content?

Use an AI writer

Hire a freelancer



What skills does a content writer need?

Is content writing hard?

What is SEO copywriting?

What are the main types of content writing?

  • Blogging
  • Copywriting
  • Technical Writing/Long Form
  • Social Media Posts
  • Emails




Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Connected North Content Provider Spotlight Series: Michael Kusugak

30 Days of Pushing Myself to Try Different Publications

My Medium Writing Has No Point (At Least, According to My Wife)

13 Foundational Steps to Write a Book by Jerry B. Jenkins

6 Ways Writers Can Make the Best Use of Blank Notebooks

6 Ways Writers Can Make the Best Use of Blank Notebooks to become a better writer

Get (Even Deeper) Inside #4

The 5 Ways That Writing Boosts Your Mental Health

Best Way To Increase Views, Followers and Profit — FAST

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Blog Inbox

Blog Inbox

More from Medium

12 Essential Steps To Developing A Daily Writing Habit

7 Powerful Tips How to Quickly Succeed As Newbie Copywriter

how to quickly succeed as newbie Copywriter


The Top Tips for Writing by Famous Writers